Goebel Media

Branding

Unleash the Power of Brand Storytelling: 6 Questions to Get Started

In today’s digital landscape, where automation and AI dominate, brand storytelling has emerged as a vital component of successful marketing. It goes beyond merely promoting products or services and dives into the heart of your business, humanizing it and forging authentic connections with your audience. However, many businesses struggle to tell the story that truly […]

10 Things You Can Do to Work on Your Brand Since March is Cancelled

For many of us, the coronavirus is disrupting business as usual. It looks like we are in for an interesting few weeks as everyone hunkers down and waits for this to pass. So since March 2020 is essentially cancelled, we figured it is a great time for business owners to reflect on their own brands. […]

What marketing lessons can we learn from Mike Bloomberg’s failed campaign?

This week, Mike Bloomberg dropped out of the race to become the Democratic nominee but not before spending well over $500 million dollars on his campaign. To put this into perspective– in just a few short months, Bloomberg had aired more than twice as many ads than Trump did in the entirety of his 2016 […]