It is becoming more and more important for businesses to embrace social media as part of their overall marketing strategies. With so many different networks gaining popularity, it is often difficult for businesses to determine where they should focus your efforts. While we believe that every business can benefit from social media, we recognize that maintaining all these profiles can be overwhelming and sometimes even unnecessary. Part of creating a successful social strategy means figuring out what platforms your potential clients are using and how to best utilize them.
We have compiled some of the latest stats on the most popular social platforms so you can decide which ones are right for your business: